A Small Good Thing: A Documentary on Simple Sources of Happiness

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A small good thing

We live in a world that encourages the pursuit of happiness, which it seems we’ve collectively defined as “more.” We chase more money, more recognition, more stuff, more connections (and often, more followers and “likes”). If it’s quantifiable, and sometimes even when it isn’t, there’s no such thing as enough.

Given that you’re here, visiting a website that promotes simplicity and appreciation for the little things, it’s possible you haven’t fallen into this trap. Or perhaps, like me, you have, and that’s why you now recognize that less is often more.

Given my own experience chasing things that inevitably led to emptiness and disappointment, I was intrigued to learn about Pamela Tanner Boll’s new documentary A Small Good Thing.

A Small Good Thing follows six people who’ve “recast their lives so they can find a sense of meaning.” If you’re disillusioned by the American Dream and fascinated by people who’ve found their own unique path to happiness, I highly recommend you check it out.

I’ve never shared a documentary here before, but as you may remember, I’ve spent the better part of this year working on my first short film (which I’m excited to share here soon!) And I’m also planning to work on my first documentary, on a similar topic, next year.

Given the synchronicity, I was thrilled to speak to Pamela about the motivation behind A Small Good Thing and what she learned in the process of making it.

The Interview

How did you choose the cast for A Small Good Thing? What’s the common thread?

We were looking for individuals who were living in this new century in a better way. We wanted to find people who had made positive changes in their lives through mindful practices, through a closer connection to the natural world, and through a stronger connection to the greater good.

Stephen Cope from Kripalu’s Institute for Extraordinary Living in Lenox, Massachusetts introduced us to Tim Durrin, who was working at Kripalu at the time, and through mindful practices (yoga, meditation, cycling) had been able to deal with his struggles with Post Traumatic Stress Disorder (PTSD) and addiction.

I met Yoga and Breathing Instructor Mark Gerow at Canyon Ranch in Lenox and was very impressed with his story of how he used his yoga practice to overcome the personal struggles in his life and to learn how to share his story with others.

We were introduced to Jen and Pete Salinetti from Woven Roots Farm and were fascinated with the fact that they were able to harvest twelve months out of the year in Western Massachusetts, as well as with the amount of food they were producing on a one and a half acre farm.

Also, we learned about Sean Stanton who worked on both his family farm, North Plain Farm, as well as managed Blue Hill Farm for the Barber family. He was also giving back to his community as the Chair of the Selectman Board for the Town of Great Barrington.

Finally, I heard about a woman in Pittsfield MA who was doing amazing community work with young adults who performed all over the state with the Youth Alive Step Team. I met Shirley Edgerton for coffee and found out that she was really guiding young people to a life of purpose.

Why did you choose the Berkshires for the location of this film?

The Berkshires has long been a place that attracted artists, visionaries, and change-seekers who value their creative expression and want to live closer to nature. It’s also one of those communities in the world that supports and encourages people who want to live in a different way. There seems to be less importance put on “keeping up with the Joneses” and more importance on “checking in with the Joneses.”

While we focus on the Berkshires in the film, people who are practicing mindfulness, connecting to the natural world, and engaging in their communities can be found all around the world. Yoga studios, farmers markets, and community gardens and centers can be found all over New York and other urban settings.

We also filmed in the Berkshires because it was closer to home for us. Our production company is located in Winchester, Massachusetts, right outside of Boston.

How long did it take to make this film? And how did making this film influence the happiness in your life?

We begin in 2011 researching the film for over a year focusing on the recent happiness studies and the science behind yoga and meditation. We also did a lot of research on how living in closer connection to the natural world also positively impacted our well-being.

We began shooting in the Berkshires in 2012, and continued for over a year. The first edit, which took another year, was flat and disjointed. In December 2013, I made a decision to close down the production. I did not feel that the edit expressed my original vision.

After four months, I found a new energy to complete the film in a new location with a new editor, T.C. Johnstone.

In the making of this film, we all learned that living an authentic life is not easy. It’s hard to be vulnerable and to make mistakes. But this is the path to living a life that is meaningful and full of purpose. Like Shirley says in the film, “…the true success in life is you finding your purpose and your passion and you living it out.”

How does watching these small stories about individuals transforming their lives help us to transform the world?

Our culture is more invested in comfort than in truth. Our planet is suffering from our consumer-driven way of life. Although we have more connections through the Internet and social networking, we as a society have become more isolated and lonely. We have more material wealth, but we are not happy.

These stories show individuals who are making small changes in their lives that have a big impact in the world. Jen and Pete Salinetti use only environmentally sustainable practices at Woven Roots Farm. Also, Sean Stanton feeds his livestock a natural diet; his cows are grass fed and his pigs and chickens are raised on pasture and eat all certified organic grain.

Farms that use these types of regenerative agricultural practices can turn back the carbon clock, reducing atmospheric CO2 while also boosting soil productivity and increasing resilience to floods and drought. Also, the agronomists tell us now that you can produce more calories per acre on a small farm than a big one.

Studies show that mindful practices such as yoga and meditation relieve our stress: blood pressure goes down, heart rates drop, negative emotions decrease, and positive ones increase. Tim Durrin and Mark Gerow have overcome the struggles in their lives by applying these mindful practices every day. And in doing so, have learned that by exposing their struggles to their community, they feel less isolated and more blessed.

And finally, Shirley Edgerton is guiding her young adults to live a life of purpose. She is teaching them at a young age, “that if you leave yourself open that you move with the universe [and] that’s where you blessings coming in.” This is how we can live in a more engaged way, a way that helps us to develop empathy and compassion.

Why did you make this film? What resources influenced your research?

A few years back, everyone I talked to had the same complaints: People were running so hard to keep up with the pressures of life that they felt overwhelmed, isolated, exhausted, and unhappy. Even though our country had more material wealth, people were depressed.

Given the additional worries about the growing income disparities, climate change, and the vanishing natural world, the question of what makes a good life became important to me. So, I did what I usually do—I read lots of books. These are just some of the books that informed the film:

Earth and Deep Economy by Bill McKibben

Born to Be Good: The Science of a Meaningful Life by Dacher Keltner

The Empathic Civilization and The Third Industrial Revolution by Jeremy Rifkin

The Wisdom of Yoga and Yoga and the Quest for the True Self by Stephen Cope

Self-Compassion by Kristin Neff

The How of Happiness by Sonja Lyubomirsky

Being Happy by Tal Ben-Shahar

Loving Kindness: The Revolutionary Art of Happiness by Sharon Salzburg

Flow and Finding Flow by Mihaly Csikszentmihalyi

The Art of Happiness by His Holiness the Dalai Lama

The Wisdom of Tuscany by Ferenc Mate

You can learn more about A Small Good Thing here.

Profile photo of Lori Deschene

About Lori Deschene

Lori Deschene is the founder of Tiny Buddha and Recreate Your Life Story, an online course that helps you let go of the past and live a life you love. To strengthen your relationships, get her new book, Tiny Buddha's 365 Tiny Love Challenges. For inspiring posts and wisdom quotes, follow Tiny Buddha on Twitter & Facebook.

Get in the conversation! Click here to leave a comment on the site.

The post A Small Good Thing: A Documentary on Simple Sources of Happiness appeared first on Tiny Buddha.


By |October 31st, 2016|Commercial|0 Comments

5 Working Methods to Drastically Scale and Automate Your Business

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When you think of John Chow, you might think of many different things. A “millionaire blogger” is probably the most common one — however, anyone can become rich and anyone can be a blogger. What makes John different from other bloggers and content creators in the world today, is that he has become a king of automation!

In short… John doesn’t want to work harder than he has to. Just like everyone else, John wants to make as much money as possible, in the smallest amount of time and work possible.

On the flip side, the good news is that automation and making money while you sleep is now more possible than ever before!

To help with this process, I’ve laid out five different methods to help every content creator, blogger, affiliate marketer and brand start making more money while also limiting their workload and expense of time.

Marketing Automation as a Solution

With more businesses and brand focusing their efforts on getting ahead of the competition, they are all quickly realizing the only way this is possible, is through the use of automation. This is even more true for bloggers, businesses, and brands that don’t have a team built around them or the necessary funds to compete against multi-million dollar companies.

This is something GetResponse has quickly discovered, as they’ve completely shifted their business model from just focusing on email marketing, to now being an all-in-one solution to help automate your marketing. Now the focus is on complete set up and automation… giving the end user the ability to collect an email address or track a website visitor, while also pushing them through different landing pages, funnels and pathways depending on their interests and actions.

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In short, this means marketing methods and services like landing pages, email, webinars and everything in between are now available in one affordable platform versus what most site owners and bloggers are currently doing — which is having a different provider for each mentioned service.

In this case, it’s not just about having the right tools to market and manage your audience… you also need a way to connect them all together and track performance in the process.

Create an Online Video Course

Something bloggers and content creators know all too well, is that online content is one of the most effective ways to put something out there and benefit from it for several months or even years to come. Even if you follow the best content creation tips out there, you are still left with just content.

A perfect example of this would be if you were to write an in-depth user guide, send some backlinks to it and eventually get it to rank at the top of Google for targeted keywords. This is the correct way to focus on content creation, then effectively promoting it and getting it to rank. Creating content in itself is no longer a working method.

With this same concept in mind, one way to make your content work even better for you is to offer an online video course or something that you can up-sell to your audience after they’ve visited your site. Basically something of more value than the text content you are currently offering.

A great example of this can be seen through my online blogging course on Udemy. At the time of creation, it took several days to produce the high-quality video course and there was no upfront investment to know the product would sell. However, I know my audience and that the demand for such a product is there. Now sales and marketing of the product are now on auto-pilot for the most part.

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To implement something like this into your own blog, take a look at your best content and see how you could make it even better with a short online video course. Something quick and simple (but still of great value) could result in a few hundred dollars (or even thousands) per month after you put in the work to create it!

No matter what direction you take, think about how you can create something one time and then keep earning from it time and time again.

Use Facebook Groups to Build a Community

Several years ago I realized the true potential of social networks and massive audiences on individual platforms when I created a social resource site that went on to generate over a million dollars in less than a year. Again, with most of the methods in this guide, it was all about finding an audience and targeting to their needs.

Since then, social media has just exploded and the opportunities within it are just amazing. One such opportunity is through Facebook Groups, which makes it extremely easy to create open or private groups for anything you can possibly think of. Best of all, Facebook is basically providing the audience for you.

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With over a billion active users on Facebook, it shouldn’t be hard for anyone to create an open or private group on Facebook focused on content from their site or something they are interested in. The goal here is to create a loyal community that could eventually run itself (though members updating it with new content) and maybe even make you some money in the process.

Then, to take this one step further, bring a massive monetization cycle to the group by offering private consulting and coaching through a Private Group on Facebook. With a solid foundation and loyal following in place, it’s quite possible to convert a decent amount of these “free” members into “paid” customers — even if it’s as simple as starting a new private group and doing a once-a-week mastermind call for everyone in the group.

While this isn’t 100% automated, it can definitely scale your earnings to that next level with upper-level Private Mastermind Groups.

Start a Powerful AutoResponder Series

Of all the massive driving forces behind the all powerful John Chow, his autoresponder and mailing list is what keeps everything going at full speed.

Here’s a quick example of how powerful and lucrative a mailing list and autoresponder can really be — while also being completely on auto-pilot at the same time. You’ve likely seen the pop-up window below several times when you visit this site. Now let’s crunch some numbers and see how effective it can really be.

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Let’s say John has 50 weekly emails stored within his autoresponder series (one mailing per week). Then he has just 100 new subscribers joining his list daily.

That comes out to 36,500 new subscribers per year… collectively receiving nearly 1.9 million emails per year — all on auto-pilot!

Hypothetically, with a low target of just .10 in earnings per email sent out on average (which is possible)… John could be earning over $200,000 per year just from his autoresponder and mailing list — all generated for free and on auto-pilot simply because of the content he has created over the years!

If you still aren’t convinced with the power and efficiency of an autoresponder and mailing list, check out these 37 email marketing stats to convince you otherwise! Start a mailing list and autoresponder today!

Invest in Original Shareable Content

The fifth method for improving traffic and revenue across your online business is to invest in quality content that will keep working for you for the next several months to come — specifically shareable content. Text content is great… but there is an overwhelming supply of it, and most people won’t even read through most of it.

Shareable content comes in many shapes and forms, but infographics are a cost effective solution that works extremely well. At the same time, infographics are perfect for outreach, social sharing and increasing backlinks to your site. You can see a recent infographic I created for my site, in this social media sizes post — while viewing it, think about how boring it would have been to analyze and read through if it was just straight text!

Big name sites like Huffington Post not only love to feature such content on their sites, they even have a whole infographic section just for them. Imagine the value in getting that type of content placed on their site, and how it can keep delivering new traffic to your site for weeks and months to come.

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To keep your marketing juices flowing, be sure to check out this expert round up where 21 branding experts share their best infographic marketing tips.

However, the process of effectively using infographics isn’t simply a ‘set it and forget it’ method. There is some initial work that is required in the beginning, which includes creation of the infographic, adding it to your site (along with an article and embed code), reaching out to sites within your industry and also sharing it on social media.

Once all of this has taken place, the infographic will then likely continue to be shared across social media and get picked up by various sites — as long as it’s of the superior value and quality. Don’t forget to keep sharing infographics through your own social media outlets as well, while also using hashtags to reach new audiences.

Automate Your Online Business by Implementing these Methods Today

To summarize everything mentioned here… there is one last thing that makes John stand out from the other 7 billion people in the world that aren’t making millions of dollars per year — he took action!

I know many of you are going to end up reading this article and think it’s great and that these methods could really impact your blog, brand or business for the better… but I’m sure 99% of you will never take action. Unfortunately, that’s just how it works.

So my last call to action towards you is to be that 1% that actually takes action!

Click Here To Download John Chow’s New eBook, The Ultimate Online Profit Model!


By |October 31st, 2016|Commercial|0 Comments

9 Ways How To Earn Money Online

Posted from http://www.dumblittleman.com/2016/10/how-to-earn-money-online.html

There are numerous legitimate ways a person can earn real money online. Whether it is for rent, paying bills or simply for spending, all of us could use extra income from time to time.

When the topic of earning online comes up, the first thing that comes to people’s minds are often the “get rich fast” deals. These are all scams, and anyone who thinks they can earn a top dollar fast by clicking on an ad has another thing coming.

Making a living over the internet is the same as doing it in real life — it requires dedication, perseverance and a lot of hard work. But don’t be deterred, as there are realistic and proven ways for those who are prepared to invest their time and effort to earn money using their computer and internet connection.

Here are nine ways you can start making money online.

1.      E-book writing

The e-book market has exploded over the past couple of years. If you have some knowledge about a specific subject, you can try writing special reports and e-books that customers can download directly onto their computer or mobile device.

Writing and selling a traditional book requires funds for printing, production, and marketing, whereas a simple text document can easily be converted into a PDF file. Have in mind that book writing is a painstaking and time-consuming process which has the potential to earn well if done right.

See Also: Seven Things You Need to Know About Writing for the Web – Whatever Your Job

2.      Writing for a third-party publisher

freelancing

This is an excellent choice for word-savvy individuals who don’t want to be bothered with running a blog or a website. There are numerous freelance websites available such as Freelance and Upwork which give users the opportunity to find jobs such as freelance writing, proofreading, and copy editing.

Most of them require user registration which is free of charge.

See Also: 7 Convincing Reasons for Working as a Freelancer 

3.      Teaching online

There’s a high demand for teachers on the internet. Whether it’s a math problem, accounting issue or a foreign language, people oftentimes use the internet instead of attending courses and night schools.

People can teach and be taught in the comfort of their room and avoid the stress of having to commute or work for a company.

4.      Making and selling products online

You can sell a product directly from your website or a store using classifieds and community websites. But just like traditional sales, you need to have a product which is needed by the consumer and at the same time better than what someone else is offering.

If you like creating interesting things and you think that there is a market for them, physical commerce is just the right thing for you.

5.      Selling on eBay

People associate making money online with digital products and affiliate marketing. But, the oldest trick in the book for making quick cash is selling the stuff you own but have no use of.

There are individuals who make selling products on eBay a full-time job and can even afford a vacation with it. So instead of just letting your old items get even older in storage, you can get some extra bucks by selling them via eBay.

6.      Selling stock photos

This is one the easiest jobs on the list as it only requires having a functioning camera. Stock photos are in high demand, as businesses, publishers and media outlets use them for websites and marketing campaigns.

If this kind of work sound interesting, try visiting stock photography websites such as Shutterstock.

7.      Webinars and video tutorials

As more and more people are using the internet, many of them find themselves lacking the necessary knowledge on a certain subject. This is where webinars and video tutorials come into play.

With the technology available today, even the most technologically challenged individuals have the opportunity to create extraordinary multi-media seminars which an average person can simply download to their desired device. With new and emerging technologies, people need educational classes designed to cater to their individual needs more than ever.

8.      Affiliate advertising

Affiliate advertising is a monetization practice often used for websites and blogs. The easiest way to monetize your blog is by using network services such as Clickbank.

Affiliate advertising is a system based on performance which means that you don’t earn any money unless the visitor actually clicks on your link and makes an actual purchase. This is why SEO is important as it drives traffic which, in turn, leads to more potential clicks.

There are many serious agencies which can help you out unless you already have some serious knowledge on the matter.

9.      Creating a YouTube channel

create-a-youtube-channel

YouTube’s popularity can be measured by the sheer number of unique views a popular video gets. We’re talking millions and millions of views, and in some cases, that number can be as high as hundreds of millions.

Apart from views, a popular YouTube account can have subscribers in the millions. All you need to do is sign up for a YouTube partner program and upload quality, advertiser-friendly content.

Conclusion

Whether you’re looking for extra income or trying to make it as a full-time job, the internet is packed with of possibilities. Try new and different lines of work until you find the one you are most satisfied with. You may not make any money overnight, but with hard work and dedication, your efforts will most certainly pay off.

 

The post 9 Ways How To Earn Money Online appeared first on Dumb Little Man.


By |October 31st, 2016|Commercial|0 Comments

4 Ways You Can Succeed With Your Side Hustle While Working A Day Job

Posted from http://addicted2success.com/success-advice/4-ways-you-can-succeed-with-your-side-hustle-while-working-a-day-job/

Some people are entrepreneurs from the get go. They’ve been negotiating from the days of their first lemonade stand. Other people blossom as an entrepreneur later in life, and they might still be in a full time job.

How do we make sure we gain success with our side hustle when we are doing it alongside our day job? We still need the income and security of the day job, but we know the side hustle will take off if we put in maximum effort.

Here are 4 ways you can succeed while working your day job:

1. Plan your time when you get home

It’s easy to get back after a 30-minute commute, put your feet up on the sofa and relax; well this isn’t the time to start doing that! You have four precious hours from when you set foot through that door to when you go to bed, make them count.

At the beginning of the week write down how many spare hours you’re going to have after work. Factor in your commute from your place of work and time for food. Then build a plan for that week set goals with times, instead of: “Build the new website for selling goods”. Set the following goal: “Spend 1 hour on Monday, Tuesday and Thursday night on the new website”.

This will give you clearer definition, an agreed timescale and proves to yourself that you’re using the time after your day job wisely.

“Stop whining, start hustling.” – Gary Vaynerchuk

2. Squeeze extra hours out of the day

What time does the average worker wake up to leave for work? Let’s say 6:30 to leave an hour later? Then what do they do with that hour? Sit on their phone checking their latest social media accounts? What a waste of time.

How much more could you get done if you woke up at 5:30am, and left at the same time of 7:30am for your commute? That’s two extra hours you have to grind towards success, whilst everyone else is sleeping.

Committing to these two extra hours every morning you’ll walk into your day job with the following thoughts:

  1. You’ll be much more positive as you’ve already made a change to your life that morning. You’ve written an inspirational blog post, or sold another service, moving towards your personal goals aside from your day job.
  2. You’ll feel more energised compared to the other staff at your day job. They’ve soaked up all the negativity from social media, and still half asleep.

 

3. Write ideas down during the day

We can use the day job to our advantage, by finding solutions to problems. Solutions will come out of nowhere for problems that you may be having away from your day job. The problem is we’re not at our desks at home to act on them straight away, we can’t write that inspirational blog post, or sketch out our new product idea.

This is where the single most important object of my life comes in, my notebook. Write down whatever comes to mind, don’t think, just write. You may think you’re writing down the silliest idea you’ve ever had, but trust me that’s when the best ideas can come. We forget the best ideas can stem from the most insignificant idea, history tells us this.

Then when you get home you can scan through your notebook picking out all your ideas, thoughts and solutions. There will be some gems in there that you would have forgotten about. The practice of writing something down scribes it in our subconscious, and gives us a much better chance of remembering it in the future.

“Live daringly, boldly, fearlessly. Taste the relish to be found in competition – in having put forth the best within you.” – Henry J. Kaiser

4. Remember your day job doesn’t define you

In this day and age people are impressed by the letters after their names, or titles on their business cards. No job title will ever define you.

The head of a company may have Director on their business card, but it doesn’t mean that they are a leader; it might just mean they are great at instilling fear into people.

You have so many talents that can not be written on a business card: “Go-getter, Personal Developer, An Inspiration, Motivator”. These are the real traits that will get you far in life so stop comparing yourself to your manager or your director. You focus on your success, don’t worry what other people say they are or what they’re doing, what you do to progress and enhance your life defines you.

These steps are foundations to help turn your side hustle into your everyday hustle. It will take hard work, but trust me it will be sweeter than any promotion given to you by someone else, because you will have done it yourself.

How do you manage your side hustle while working a day job? Leave your thoughts below!


By |October 31st, 2016|Commercial|0 Comments

5 Facebook Advertising Features You Probably Didn’t Know Existed

Posted from http://feedproxy.google.com/~r/ProbloggerHelpingBloggersEarnMoney/~3/JyOK1XlqTto/

untitledBy ProBlogger Expert Angela Ponsford.

Unless you’ve been living under a rock, you’re probably aware that Facebook ads are one of the best marketing tools available to bloggers and business owners.

But whether you’re a complete newbie to Facebook ads or if you’ve been using them for a while, there’s probably still a heap of features that you didn’t even know existed. From cropping images to free stock photos there’s a lot that you can do within the Facebook Ads Manager that will save you time. And if you’re using video (which you should be) then the Ads Manager offers a lot of dynamic options to really make the most of the effort you’ve put into your videos.

So here’s 5 ‘Secret’ features that you should look for in Ads Manager when you’re running your next campaign.

Secret Feature No.1 – Breakdown

If you’re like most other people that have dabbled in FB ads, you’ve probably uttered the words “my ads didn’t work” at some point in your life. And that might be true. But did you know that there’s a heap of information attached to all your ads, which will give you an idea of WHY they didn’t work? And you can then use that information to make improvements for your next ads.

Go to Ads Manager then on the top right of your ad results you’ll see a button saying ‘Breakdown’. Click on that and you’ll see a dropdown with lots of different options to choose from.

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Some of the ones that I pay attention to are:

  • Age – You can see which age groups performed the best and if it matches your idea of who your ideal client was. If a certain age group outperformed the others then you might want to only target that age group with your next ads. Conversely, if you really want to target a certain age group and they weren’t clicking on your ad then you might decide to try a different image or different ad copy to try and get them to engage.
  • Placement – A placement is where someone sees your ad e.g. mobile, desktop, Instagram. You can see what it cost you to get a click or a conversion from each placement and which one performed best.
  • Country – If you’ve grouped lots of countries into the same Ad Set then you can see where your money was spent and which country performed best. You can use that information next time you advertise and might decide to separate out the countries into different Ad Sets or even to leave out some countries altogether if they didn’t perform well
  • Day of the week – Go to ‘By Time > Day’. Use this to see if there’s any days that perform much better than other days. With one of my clients we realised that they never get any meaningful engagement over the weekend, so we chose to switch ads off on a Saturday & Sunday. But once Monday morning comes along we switch the ads back on because things kick back in again.

Secret Feature No.2 – Free Stock Images

Stuck on what image to use for your ad and don’t want to have to pay for a stock photo? No drama, Shutterstock has got you covered. They’ve made thousands of images available for use for free. Just head into Ads Manager, click on the green ‘Create Ad’ button in the top right, and when you get to the Ad level where you need to add an image just click on ‘Free Stock Images’: 

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You then just type a keyword into the search bar that is related to whatever you’re advertising. Choose up to 6 images that you like and they’ll be added to your ad for split-testing.

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There’s a couple of important things you need to know about this option:

  1. You still have to adhere to Facebook’s guidelines on having text on the image. Which means if you choose an image with a lot of text on it then your ad will be penalised by Facebook. There’s more info on the guidelines here.
  2. The image may not be the correct size for the type of ad you want to run. Which means your image may end up being cut off and looking a bit odd. (There’s more info on the correct image size for each ad here.

So that brings us onto the next hidden feature that you may not know about…

Secret Feature No. 3 – Crop Image

There’s specific image sizes that you need to use for different types of ads. The correct image sizes can be found HERE.

By using the correct image size it will ensure that your ad looks good on all the different placements that it might be seen (mobile, desktop, Instagram, right hand column). If you’re creating the images yourself you can use Canva, PicMonkey or Photoshop to resize your images to the correct size. But sometimes you’re in a rush or using the free stock images. So that’s when you want to use the ‘Crop Image’ feature.

When creating the ad within Ads Manager you’ll need to choose your image first and then you’ll click the ‘Crop Image’ icon in the bottom of the image.

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Then you can move the grid around to make your image look good within the dimensions.

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Just remember that some images will just not fit in the ad dimensions, so you may have to try a few images to get it looking good.

Secret Feature No.4 – Create a Slideshow of Images

Now you might have a few images you want to use in your ad, or you might think that just using one image is not exciting enough. But creating a video might just seem a bit too much work, or not something you’re good at. Well, Facebook makes it super easy to create a slideshow of your images, which plays just like a video in the ad. Just click on ‘Slideshow’ at the Ad level then ‘Create Slideshow’ down the bottom.

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You then click on ‘Add Photos’ to choose your images. You also have a few options about how you want the video to look:

  • Aspect ratio – Original, Square, Rectangle or Vertical
  • How long each image is on the screen
  • Whether you want any transition between the images 

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You can also add some music to your slideshow, using either the royalty-free music available in Facebook or uploading your own. Just remember, if you’re uploading music you must have the right to use it. (You can find out more info on copyright here).

Then you’re done! It’s a really easy way to add a bit of movement into your ads and to capture the attention of anyone that sees it.

 

Secret Feature No.5 – Create an Audience of People That Have Viewed Your Videos

If you hadn’t heard the newsflash, video is so hot right now. Facebook wants to be the place to be for viewing videos. So if you’re willing to take the time to create some catchy vids or to put yourself out there on camera, you’ll be rewarded with better organic reach and engagement.

However, there’s another reason that you should be seriously considering using videos for your business. And that’s the fact that you can create an audience of people that have viewed your video and then show them an ad for something else.

Think about it… if someone has taken the time to watch your video, they already know who you are. So if they then see an ad telling them about your shop/service/product then they’re more likely to click on it.

You can create the ‘Video Views’ audience after you’ve posted some video content on your Facebook page or run a video ad. To create the audience go into your Ads Manager and then click on Audiences > Create Audience > Custom Audience > Engagement on Facebook > Video 

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You can then create audiences based on the amount of your video that people have watched.

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You need to know that Facebook classes a video view as anyone that has watched at least 3 seconds of your video. Which means that someone scrolling through their newsfeed may have seen your video for 3 seconds but wasn’t actually paying any attention to it. So the total video views is not really indicative of people that have actually taken the time to stop on your video. So I often like to use 25% or above to create my audiences.

You then choose the videos that you want to use to create your audience, click on ‘Confirm’ in the bottom right, name it and then ‘Create Audience’

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You can then select this audience from the ‘Custom Audiences’ dropdown in the Ad Set level when choosing your targeting.

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So there you have 5 awesome features in Facebook’s Ads Manager that you probably didn’t know existed.

Which of these features are you going to try next time you run an ad? Leave a comment and let me know.

Angela Ponsford is one half of Dotti Media and is a self-confessed Facebook Ads nerd. She loves geeking out over clients’ Facebook Ad campaigns and figuring out how to get them the best results. Angela also works with clients doing one-on-one Facebook Ads coaching, runs Facebook & Instagram workshops and is the co-creator of ‘Get InstaSavvy’, an online Instagram course. When she’s not on Facebook you can find her on the roller derby track as her alter ego, Slingshot Polkadot. She lives just outside Byron Bay with her husband and twin daughters.

The post 5 Facebook Advertising Features You Probably Didn’t Know Existed appeared first on ProBlogger.

      


By |October 31st, 2016|Commercial|0 Comments

One Simple Word That Can Change Your Life (And No, It’s Not “Thanks”)

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“It’s not what happens to you, but how you react to it that matters.” ~Epictetus

About nine years back I was at the lowest point of my life.

We had been trying to start a family for close to four years by that point.

The forty-plus consecutive months of “not pregnant” verdict were starting to take their toll on me. That second line on the pregnancy test strip seemed like it would never appear. Life felt like it was a never-ending cycle of false hope that was always crushed in the end.

I wouldn’t wish that kind of despair on my worst enemy.

I am a huge believer in the power of gratitude. I tried hard to look at all that we did have and find contentment in where we were. But anywhere I turned, it seemed like all I could see was pregnant women, or moms with children. And instantly, it would pull my thoughts back to this one thing that was lacking in our life.

I sincerely believe that “thanks” is one of the most powerful words in any spoken vocabulary. And that gratitude is one of the best antidotes to many of the problems we face.

In this situation, though, where I was hanging by a thin frayed strand that threatened to snap any minute, there was another word that helped me more in keeping it together.

And that’s the simple word “yet.”

Day after day. Month after month. Year after year. I reminded myself:

I’m not pregnant yet.

It’s not our time yet.

Even as I eventually started to make peace with the fact that we would not have kids naturally, I hung on to that one word.

There’s no need to despair yet.

It’s not time to give up yet.

We just haven’t found out a workable option to start our family yet.

It is perhaps the simplest, most under-rated word in the English language. But the power it can have on transforming our outlook is immense.

“Yet” makes things less final.

Whether it is a battle with infertility, a project that isn’t going the way we expected, or a relationship that’s constantly devolving, the simple word “yet” can transform the negative thoughts in our mind into something that feels less final.

And that opens up the space to breathe. To live. To look for alternatives. To look for solutions. Or simply to get through another day.

“I failed [at something]” is so final. It feels suffocating. It leaves very little room for us to maneuver.

“I haven’t succeeded yet” transforms the exact same event into something that has hope. Something with a better future. Something we can change. Something in our control.

“Yet” makes learning easier.

After the four-year struggle with infertility, we were finally blessed with a beautiful daughter.

You would think that after the experience we had, we would have treated her like a princess and lived happily ever after.

Things didn’t quite work out like that for us.

I was at that time in a very stressful job. My daughter had amply inherited the stubbornness genes from both sides of the family tree. I used to be a bit of a control freak.

Apparently, those things don’t mix well.

Before I even knew it, my daughter and I were butting heads on a regular basis and we were stuck in daily tantrums and power struggles.

I used to perpetually feel like a lousy mom.

Until one day I had the epiphany: I’m not a bad mom. I just haven’t figured out this parenting thing yet.

Adding that one simple word to the way I thought about the situation opened the doors to learning and to keep trying until we were back on track again. It paved the way for what has been a three-year journey of discovering and embracing the positive parenting philosophy.

My daughter has blossomed right before my eyes. Our relationship has improved by leaps and bounds.

All because I now see myself as someone who has yet to learn things, instead of flogging myself when I fail (and fail I do… parenting a strong willed child is not for the weak of heart!)

“Yet” makes dealing with others easier.

Over the course of time, yet has become the default lens through with I see others around me as well.

When my daughter is being difficult I remind myself: She is not trying to get to me. She simply hasn’t learnt how to manage her emotions and behavior yet.

When a friend makes what I think is a poor choice, I tell myself: It’s not my place to change her. She hasn’t experienced her share of what life has in store for her yet.

When I’m having a rough time working with someone, I say to myself: She’s new to this. She hasn’t quite got the hang of it yet.

Just as with difficult situations, the simple word “yet” makes it easier to deal with difficult people as well.

And discovering this has been a great blessing for all my relationships.

Beware, though. Watch out for this caveat.

I would be remiss if I just focused on the positive effects of the power of “yet” and not talked about its negative impact.

Unlike some other power words like “thanks,” “yet” is not a stand-alone, but rather an amplifier of what we think.

When used in a negative context, “yet” can make things orders of magnitude worse.

For instance, when we get stuck thinking poorly of ourselves, even a success might make us think: My regular clumsiness (or ill-luck) hasn’t caught up with me yet.

We need to watch out for these, and strip them off the power of “yet” as soon as possible.

The other day my daughter and I were happily coloring together in a parent-child journal I created. She was doing a great job, so I complimented her on it.

She sat back, looked at it and said with a smile: “It does look good, doesn’t it? I just means I haven’t messed it up yet.”

She probably meant it as a self-deprecating joke, but I couldn’t let it pass.

So I replied back with a smile, “No honey. It means you’ve done a great job coloring today!”

Sometimes, there’s just no place for the word “yet.”

So now, a question for you: What is the one situation in your life right now that can be transformed by the power of “yet”?

Profile photo of Sumitha Bhandarkar

About Sumitha Bhandarkar

Sumitha is the blogger behind afineparent.com and invites you to come take a look at the unique parent-child journal she has designed which could be the most meaningful gift you could give any child! Connected Hearts Journal is a keepsake memory book parents put together with their kids and in the process have conversations, teach life lessons, build up self-esteem, instill an attitude of gratitude and so much more! Click here to find out more.

Get in the conversation! Click here to leave a comment on the site.

The post One Simple Word That Can Change Your Life (And No, It’s Not “Thanks”) appeared first on Tiny Buddha.


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STOP Saying These 7 Phrases: To Be More Successful

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STOP Saying These 7 Phrases If You Want To Be More Successful

how to be successful There's a lot you want to do with your one and only life. But in wanting to be successful, it's easy to get lost in the idea of doing more. More trips, more money, experiences, books, relationships and so on. You focus so much on these externals, that perhaps you pay little attention to the habits that count the most. What you say and think is, in fact, more important than what you do. The words you utter on a daily basis have a huge impact on the decisions you end up taking. Note: Today I’m going to show you the 7 phrases you need to STOP saying if you want to set yourself up for greater success. Also, I have a special FREE Bonus to help you even further. Make sure you read all the way to the end to get it. be successful 1) "I need to fix this problem" Think about how saying that phrase makes you feel. First, you feel obligated because you've told yourself you NEED to do something - which makes it more likely you'll rebel and won't do anything. Secondly, you've called your situation a problem, and so you've compartmentalized a part of your life into a box. Tucked it away. So that it's something you need to fight. A problem is never a "problem" - it's a challenge. Think about just how much more empowering that word is. With a problem, your chest tightens, and you’re likelier to want to hide away.With a challenge, you instantly feel a surge of energy to take some action to move forward - to be successful.

Takeaway: Start seeing every "problem" as a "challenge".

2) "I can't wait" This statement seems like the kind of thing that will make you feel EXCITED. But can't you see that by looking forward to another point, you're telling yourself this current moment isn't as good as it could be? So you're sacrificing your life, for an imaginary scenario that has no reality of its own. You can let a vision of the future inspire you, so long as it doesn't devalue the current moment. Tread carefully with “I can’t wait.”

Takeaway: Start seeing this moment as the moment you've been waiting for your whole life. In a way, it is.

3) "I'm tired" We often say this when we're trying to do something that we don't actually want to do. What does saying this statement to anyone achieve? Nothing really. In fact, it makes you more tired just through the act of saying it. A better way to think about the situation when you do feel tired is to accept it, and then proceed to do something that fits in better with your energy levels.

Takeaway: Don't complain, just accept the feeling and move forward. 

4) "Why did I do that?" After making a mistake, this question can be constructive. It can allow us to discern the intentions behind our actions. If we stay stuck on this question, however, we can fall into a loop of self-hatred and guilt. The better question worth asking is: "How can I make sure I don't make the same mistake again?"

Takeaway: Avoid falling into a cycle of guilt - it doesn't achieve anything. 

5) "I wish I didn't feel the way I'm feeling" In his book, The Subtle Art of not giving a Fuck - Mark Manson suggests that: "The acceptance of a negative situation is a positive experience. The desire for a positive experience is in itself a negative experience." The moment you resist the way you feel is the moment you intensify those feelings.

Takeaway: Start embracing the way you feel, all the time. 

6) "It's not my fault" Whenever you blame someone or something for your present circumstances, you give your power away. You reject the present and throw yourself into victim-hood. While the cards you’ve been dealt are not your fault, the way you play those cards is entirely your full responsibility.

"What you resist persists, what you look at, disappears." - Conversations with God.

Takeaway: Embed the idea that everything you experience, is your fault. 

7) "I wonder what they'll think" It's not your job to worry about what others will think. The only thing you can ever do is be authentic, and leave the rest to them. You only have yourself to hold yourself to when you're planning to share something with someone.

Takeaway: If it's something you feel you want to share, you probably need to. 

Quick Summary: If you grow your awareness to the point where you catch yourself saying these 7 statements, I promise you, a change will happen. We’ve been so caught up with doing more, that we’ve forgotten that it’s the little patterns of speech, that in large part, have taken us where we are today. In creating a happy, awesome life, change doesn’t just happen with outside measurements of success. It starts with what we say and think. Call to action: If you’re interested in paying more attention to the little things, so that you can be more successful, download my free book (9 mins read) at createyourweek.com. Here's  3 reasons why:
  • First, You'll find out how to split up your day into four chunks, so you’ll worry less about external influences.
  • Second, You'll discover how to consistently celebrate your small wins, so that you feel more creative and enthusiastic.
  • Third, I'll show you the small productivity hacks that will make you EXPERIENCE success each day. Because that's where life is lived.
About the Author: Samy Felice is a writer who is passionate about ideas related to living a meaningful life. His free book explores ways people can make success easier.

You've read STOP Saying These 7 Phrases: To Be More Successful, originally posted on Pick the Brain | Motivation and Self Improvement. If you've enjoyed this, please visit our site for more inspirational articles.


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Why Choosing Yourself Is The Best Choice Of All

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Why Choosing Yourself Is The Best Choice Of All

find yourself It's time to take control of your creative career. We live in a judgmental society. People judge us by our looks, our clothes, our pedigrees, our homes, even our pets. There’s no end to keeping up with the Joneses. Whether you’re looking for a job, submitting art to a gallery, trying to get a poem published, auditioning for a play, or seeking a business deal, you have to get by the gatekeepers. Gatekeepers are just normal people, but they have been assigned to protect a turf. You may have the greatest novel in the world, but if it doesn’t fit into some kind of marketing plan that can raise lots of profits, it’s toast. You may feel so frustrated you want to give up. With the Internet, it's now possible for you to choose yourself and your audience. You may have thought about this, but aren't sure it's any easier than getting past the gatekeepers. Rather than one fell swoop, think of it as as series of small steps. Sure, it’s not easy to self-publish and sell a lot of books, or upload fine art prints and sell a lot of those. And some unsavory characters have gamed the systems, making it even harder for honest, hardworking creatives. But the fact is, the opportunities are out there. And the Internet has merely brought back the way things once were—in the 19th and earlier part of the 20th century, it was common to self-publish or partner with a publisher. Dostoyevsky, Twain, Hemingway and Lewis Carroll all had to finance some of their own works. Perhaps you’ve taken a stab at doing it on your own, and it hasn’t worked out. What’s great is you can reinvent yourself and keep going. You can test what works and what doesn’t. You can aim your work at the whole world or at your immediate groups. Study what has done well. You’ll probably find it’s not the most intellectual, not the most creative, and certainly not the most obscure works. It’s those that reach out emotionally to an audience that’s well understood by the author. Did you know that Julia Cameron’s landmark book The Artist’s Way started out as a self-published book? It was called Healing the Artist Within. It didn’t get past the gatekeepers. But once it was out there in the world, the gatekeepers took notice and turned it into a best-seller. Could it have done just as well without gatekeepers? Well, gatekeepers do have their advantages. They do marketing and distribution—but ask any author and you’ll realize that author is responsible for a lot of her own marketing, even with traditional publishers. Some best-selling authors are doing it entirely on their own. You can make digital products or paper ones. You can free yourself of all printing and fulfillment duties, or, have your work printed and sell it yourself. You have a greater chance of climbing the success ladder by approaching smaller gatekeepers, such as libraries and bookstores. The main thing to stick to it regularly, and keep up your confidence. You’re now writer, artist, publisher, gallery, and bookstore (or some of those, anyway). Keep a sense of humor and be patient. Reach out to others, but don’t spend all your time on social media. There’s no substitute for pounding the pavement. One vital thing that all publishers know is to know and understand your target market. Choose your audience. Give back to your community One artist just painted dozens of portraits of people in his Brooklyn, NY community. The portraits culminated in a parade, a museum show, and a ton of free publicity. Not only did he bring the community together, he gave them the gift of being immortalized in art, and did his career an enormous favor. That’s classic choosing yourself. Did he sit around and scheme? No, he truly wanted to give back to his neighborhood. In many non-Western cultures, art is woven into the fabric of life. It’s not stuck in museums, it’s lived, in textiles, dance, language, food, and ritual. When you think about it, that way of living is truly giving back, rather than being fixated on impressing the suits. It’s joyful. It’s what art’s about. Choosing yourself will increase your gutsiness in all areas. You might just take to it like a bird to flight.
Vicky Young is a writer and and illustrator. She works in traditional and digital art, and has a masters in art education. She blogs at Tablets for Artists.

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How to Send Your Spirit from Zero to Sixty-Part II

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how to find fulfillment

how to find fulfillment continued from part I I spent decades figuring out lifework that brought me joy and fun and fulfillment. You don’t want to wait decades. You want a map to your best future NOW. You want a powerful, well-cared for, and efficient vehicle for your journey. You need a mission statement, and I promised to help you craft one. So, get ready! Remember, you don’t need an exact destination for lifework, just a region, a country, an area. Don’t limit potential joy, creativity, and fun. Again, what does a good mission statement include? 1-It must be about you as Human Being as much as a human doing, positioning you for constant growth. 2-It must be a prospect that brings you joy every day. 3-It must involve work that’s so immersive, you lose track of time. 4-It must, after a specific and reasonable amount of training, be something that you’re efficient at, (corresponding to the 80/20 rule, such that you can do 80% of your most important work in 20% of the time needed). 5-It must provide a balanced lifestyle with your most important values, and pervasive health in every respect, in your relationships, your physical well-being, and your emotional and spiritual situation. 6-It must give you plenty to work with and plenty of choices on how to SUPPORT your mission, but specific enough so that you know when you’ve gone off track. So, those qualities above support you as a Human Being. Your Mission Statement from the Ground Up: Where to begin? First, do what I call the “Magic Wand” exercise. Close your eyes, and grasp the power to spend every day EXACTLY IN THE WAY(S) THAT BRING YOU HAPPINESS. Okay, let’s say you came up with ten ways. Write them down. That’s the “floor” of your mission statement document. Okay, take those floor items (“Activities”), and see if any of them go together. Cluster any that do go together, but don’t get rid of any that stand on their own. Now, you have your rooms. Let’s call those “Categories”. Now, more specifics. Want to work with a lot of people? Want employees? Want to work in a particular part of the world? No particular place? Want to work the same time every day? Let’s call those issues “Qualities”, or to continue with the metaphor of where you are living, the “Lifestyle”. Okay, you’ve got the “Floor” of “Activities”. You have the “Rooms”, or “Categories”. You have the Qualities, or the “Lifestyle”. The BIG One: Now, it’s time for your “Mission”, if you choose to accept it!! What sort of work combines, from the bottom up, your floor, your rooms, your lifestyle, that, in total, makes your “Area”, or, if you prefer, your “Neighborhood”? This part is straightforward, but not “simple”. How I Did It: Here’s what I did. Activities: I realized that I loved writing of all kinds and creativity that went with it, from blog posts, to direct mail, to fiction, poetry, playwriting, even writing speeches. But I also loved interviewing people, chances to be on the stage, opportunities to perform, even direct. Rooms: online presence (for blogs); marketing (direct mail, speeches); creative writing (plays, poetry, fiction); screenwriting, television work/media/podcasts. Qualities: portability, free time to be with family and friends, autonomy, flexibility of opportunity, time to travel. Mission: I realized that ONE thing tied all this together, what made me happiest since I was a kid: TELLING STORIES OF EVERY KIND. All these activities supported living in that neighborhood. For me, that’s “True North”; I can always reclaim ownership of my life after even the shortest of detours. So, Why Wait? I know this can seem overwhelming, but if I can do it, so can you. Besides, aren’t you worth it? Why should you work for companies that have mission statements when you put off your own? How much longer are you going to let the clock tick down on that most precious of resources, time? Remember, these ticks are the bomb of inaction, when you get to the end of your life and you discover you were busy, but ultimately unproductive. Do you want that explosion of unhappiness at the end of your life, knowing that you knew or could have known where True North was, but you turned away from the quest and ultimately, the destination? The answer to your purpose, like all the best and most important answers to your life, lies within. Go find it! (p.s. to read Part I click HERE)
Lars Nielsen is a free-lance copywriter with a unique selling voice from the cadence and imagery developed through poetry, playwriting, fiction, radio, and comedy.  Go to www.larsnielsencopywriting.com and see how Ultimate Influence Copywriting can tell compelling stories for your business, your speeches, your ideas, and your life.

You've read How to Send Your Spirit from Zero to Sixty-Part II, originally posted on Pick the Brain | Motivation and Self Improvement. If you've enjoyed this, please visit our site for more inspirational articles.


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The 7 Best Blog Posts on Acceptance

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The 7 Best Blog Posts On Acceptance

best blog posts on acceptance Acceptance is key, it unlocks the denial, fear and negativity of a circumstance or challenge we may face by opening the door for us to face it head on. In other words, acceptance is about ‘getting real’. So often we feel stuck in the mire of stress, powerless to control outcomes, acceptance is a practice that will genuinely affect our ability to make lasting change. Many people find the word ‘acceptance’ to signify weakness by linking it to passivity. Real acceptance is quite the opposite, it is about discovering the clarity to know and face our complexities and challenges, which is more so a sign of strength. Here are 7 blogs that help define what self-acceptance means: 1.Surmising that life is unpredictable and change is bound to happen, resistance to it seems ineffectual. Acceptance therefore, is the power we give ourselves to move through challenges peacefully. This blog helps to illuminate these views. http://tinybuddha.com/blog/the-power-of-acceptance-stop-resisting-and-find-the-lesson/ 2.Erin Olivo concentrates on how one can diffuse and rid themselves from the dangers of stress. There is not much one can do to change pain, but the suffering that generally comes along with it, that is within out control. She writes: “Acceptance is an attitude, not an action.” https://www.psychologytoday.com/blog/wise-mind-living/201501/why-acceptance-is-one-the-best-stress-reducers 3.Rose Caiola gives us 8 ways to begin your journey toward self-acceptance, they are at first seem somewhat elementary, however, they’re incredibly effective in their simplicity. Breaking down what it really means to accept yourself is the very first step in living a fully realized life…and why wait for this reality! http://www.huffingtonpost.com/rose-caiola/8-ways-to-practice-self-acceptance_b_12640812.html 4.“The only empowering choice is to accept.” This blog elevates the notion of what it means to have expectations and frustrations of ourselves and others. It reads as a strong reminder of the value in our close relationships and the questions one would want to pose to themselves in these times of frustration. http://liveyourlegend.net/the-power-of-acceptance-a-guide-to-minimizing-frustration/ 5.Darlene Lancer’s blog covers a lot of ground, from stages of denial to facing facts and control, it is this thought that best sums up what it is to acknowledge painful truths: “(Acceptance of a situation) prepares us to be effective agents of change. New options present themselves as our focus shifts from changing the impossible to changing what we can.” https://www.whatiscodependency.com/accepting-acceptance-control/ 6.This blog focuses on the work of professor Steven Hayes, and his acceptance and commitment therapy (ACT). He posits that the fundamental idea we posses about unhappiness being abnormal, is counter with the thought that it is in fact suffering and struggle that are normal. The issue lies with the not dealing with them, hence, the lack of acceptance. This is a great perspective to put into practice. https://www.psychotherapynetworker.org/blog/details/523/the-power-of-acceptance-and-commitment-therapy 7.Kris Carr is a cancer thriver and celebrated author, her advice throughout her blog conveys such authenticity it is difficult not to take away some of her hard earned optimism. With clear steps on how to live in the present and allow the healing to begin by accepting what is, her opinions form a very relatable read. http://kriscarr.com/blog/the-power-of-unconditional-acceptance/ Cultivating a shift in one’s mind set is what is needed for true acceptance. This shift must move from criticism and negativity to acknowledgment and responsibility. Even if that shift doesn’t inspiring, it is important to remember that the pain underneath acceptance is not meant to disappear, only the suffering itself may lessen. Those things for which we can accept, we can effectively let go of as well, a freedom to move past life’s greatest challenges. Do you read a great blog about self-worth that’s not on the list? Leave a comment on FB!
Larissa Gomes is a breast cancer survivor and single mom to her spirited baby boy! Originally from Toronto turned Angeleno, she has worked in roles from writer, actor and producer for well over a decade. In that time, she's developed concepts, film and television screenplays, short stories, along with freelance articles, blogging and editing work.

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